Super Target - Design Guidelines
Edina, MN

Damon Farber Associates worked closely with the Target Corporation and assisted them with creating prototypical site plans for their various store types. The process was intended to help their developers create a more meaningful experience for the guests. Target wanted to "brand" the site to visually enhance the store while increasing their visibilty. DFA proposed many different ideas and techniques and went through a full design process to determine the more practical "branding" solutions.

The Super Target in Edina is a recent completed project that utilizes the design guidelines DFA provided for Target Corporation to implement for their new stores nationwide.